Today Shopify is the leading eCommerce development platform in the world, with more than 200 websites built daily. If you are also planning to start your Shopify store this year, let us congratulate you first on your new online business. As a shopify custom development agency in India, we can guarantee that your business has the right platform to sell more and scale faster.
Starting a Shopify store on your own is fun, but it is also tough if you aren’t aware of the hacks that allow you to create exciting Shopify sites. We will discuss them one by one below.
In addition, we have added a couple of handy tips and tricks to double online sales after carefully considering our customer requests who use our Shopify store development services.
Shopify Design Tips and Tricks for New Storeowners
1. Use the Draw Tool to Remove the Logo
Use the Draw Tool’s white brush to remove logos from the background of product photos.
Since not all photos have a logo on plain white background, the Color Picker allows you to add color codes to match and draw the exact color of the background to remove logos. You get plenty of Color Code Extensions online for your web browser to capture the exact color and its code.
2. Create Price Endings Automatically
Odd numbers in product costs, like INR 399 or INR 4899, make the brand seem more affordable. Flipkart, Walmart, and Amazon use this strategy to boost sales. However, if you wish to position your brand to appear more premium, like Spatika Clothing or Sabyasachi, you can add solid prices, like INR 2250 or INR 500.
That said, did you know you don’t have to manually enter the price endings with Shopify? Whether you want all your products’ prices to end at .99 or a solid number like 100, you can make Shopify do it automatically.
Go to Settings > General > Store Currency and click on Change Formatting. You can change the price ending with or without a decimal.
Still aren’t sure how to do this? Connect with a Shopify eCommerce Development service provider and get it fixed professionally.
3. Don’t Forget to Add Shipping, Return, Refund, and Exchange Policies to the Footer
Often customers (including us) abort an online website when they don’t find the Shipping and Return policies on the website. Policies not only confirm the legitimacy and transparency of a business but also help build trust and ensure customers that they can get a refund in case of defective products.
You don’t have to write your own policies from scratch, as Shopify allows you to modify the policies in your Shopify admin based on your website offerings. For example, if you include that you arrange for free returns and exchanges in your policies, you must oblige when customers request it.
Choose our Shopify development services to get your policies written from scratch. We have a team of skilled copywriters and content developers who can produce exceptional writeups and product descriptions for your website.
4. Check How Your Website Looks on Mobile Devices
Before creating and running your ads or making your website live, you need to preview your website on a mobile device. For example, some might see your website on their smartphone or laptop.
Mobile testing is mandatory if your primary revenue generation model is social media ads or influencer marketing. Visit your website from your phone, browse every page, navigate from page to page, make sure all the buttons and CTAs are visible and working, and look for hidden or cut-off images. Check how long you need to scroll to reach the bottom of the page.
5. Try Not to Customize the Theme Completely
Shopify themes are created by highly qualified professionals. So, if you are a new entrepreneur and have installed a theme, try not to customize it completely. Change only the images to make them relevant to your business.
If your theme looked and worked well enough for you to install it, it will work great at generating traffic and converting customers.
If your theme can hold only a specific number of products, optimize your store for that many numbers or install a new theme.
Don’t modify the theme if you lack design skills. Shopify community experts have spent days and weeks creating the theme you installed. Trust their caliber.
However, if you are keen on changing several things on your website, we recommend taking the aid of an experienced Shopify development agency.
Shopify Hacks to Double Online Sales
- Rank higher on Google and enjoy free and organic search traffic with SEO-optimized content.
- Optimize the product image to create an immediate impact. How to achieve this? Choose the proper dimensions of uploaded images, compress the images, name the images properly with relevant keywords, and optimize alt-text elaborately.
- Write product descriptions that sell and use keywords strategically. Connect with a Shopify development company that offers Shopify eCommerce marketing solutions for better results.
- Choose the theme based on these attributes: loads faster, fully-responsive, cross-browser compatible, drag and drop editor, and user-friendly navigation.
- Select the right pricing strategy. It must cover product and fulfillment costs, price matching, dynamic pricing, free shipping, and subscriptions and combos.
- Diversify your presence across all social media platforms by linking your Shopify account with Facebook and Instagram.
- Turn your Instagram into a shoppable feed to convert more sales. Hire a Shopify eCommerce development and Instagram marketing service provider to implement solutions that promote Shopify stores through Instagram and Facebook.
- Display user-generated content on your store to create the right buzz around your products. Example: Click a pic with our product, post it on Instagram, and write a review for an extra 10% off on your next order.
- Remind customers about Cart-abandonment through emails. Set up an automated Cart-abandonment emailing system for a better outcome.
- Use Upsell strategy to increase order value. Upsell allows brand owners to promote a product that complements what customers just added to their cart. Example: Matching blouse and earrings for a saree just bought.
It is now your turn to use these hacks to grow on Shopify.
Let us know if you struggle implementing these tricks and tips while building your Shopify site. Our team will help you sort out the problem and provide additional resources to boost your game.
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