Tag: digital marketing company in Delhi

How Important is eCommerce SEO Services in Delhi for eStores?

Posted on by Diinfotech_admin_User

The pandemic is not going to end any soon, but we can’t wait for the vaccine to continue our lives and business in a normal way. We have to make use of digital platforms to convert our businesses (product companies) into online stores so that we can cater to as many customers as possible and boost sales With the Help of Best eCommerce SEO Services in Delhi. 

If you already have an eCommerce store, you sure must breathe a sigh of relief because we guarantee you that you can do so much more with it to deliver your goods across the country or your preferred location.

However, all this is only possible if your eCommerce store is visible and reaches the right consumer at the right time. And for that, you must have a good SEO practice in place. eCommerce SEO services in Delhi has never been so crucial for it can boost your store visibility faster and much efficiently. 

How to Avail Best eCommerce SEO Services in Delhi

Before you dive deep into it, keep in mind that SEO takes time to show results. If you are a brand new eCommerce store, it may take at least 2 months to get good ROI, even with the best of best eCommerce SEO services in Delhi. 

However, the results are guaranteed, particularly if you club SEO, SEM, and SMM for your eCommerce store. 

But if your budget is limited, start with eCommerce SEO. Given below are 3 key reasons why SEO for eCommerce websites is important.

SEO Helps Customers Find You Faster: You can check where your store is converting and where most of your traffic is heading to with Analytics. And you will see 80% of your traffic is coming from organic searches. So, eCommerce SEO guides your customers to reach you. 

It is Simply Affordable: SEO can fit into any budget. While you can invest in ads or search engine marketing, with good SEO practices, you can surely scale your business without much investment. 

SEO is Long-Lasting: Organic search engine optimization is long-lasting and measurable. Once it starts scaling, you will always scale, no matter what. There is no expiry date. However, your eCommerce SEO service provider in Delhi must keep a check on the trending SEO practices to upgrade eCommerce store content as and when required.

Visit Our Other Website To Know More About us- Software Development Company in Delhi | IT Company in Delhi

Tips from Best Digital Marketing Company in Delhi During the Lockdown.

Posted on by Diinfotech_admin_User

Just yesterday we got the news from the World Bank President, David Malpass that the global economy is going through a severe crisis and will most probably shrink by 5.2%  because of the global pandemic and the lockdown measures.

COVID-19 is a huge problem and the only way to meander it, if not fight it, is by shifting business operations and marketing strategies online using digital marketing services in Delhi and remote workforce solutions. 

If you are wondering how you can shift your affected business online amidst this war against the invisible, then here’s a list of things you can do, coming right from the best digital marketing company in Delhi.

  • Start communicating with your customers – Ask for email ids and send emails, generate Newsletters and inform them about Covid-19 changes, and engage with your customers every day with news updates as these are critical for continuity. 
  • Refurbish your company website to boost traffic – Update products and services, introduce blogs, set-up an eCommerce system, announce ‘open now’ or ‘servicing’ news on the homepage, add FAQs, and provide discount offers.
  • If you are into a retail business, this is the right time to start an online shopping portal. 
  • Start SEO marketing – It is the most effective and lucrative digital marketing service in Delhi that you can implement now. Call us for more information regarding SEO marketing and its marvelous benefits.
  • Think of building Social Media presence –  Nearly 3/4th  of your customers are now surfing the social media platforms because what else can be done during a lockdown?
  • This means it’s the ideal time to think of social media marketing and increase visibility across the channels. 
  • Talk about creating advertising campaigns – Consult a reputed digital marketing company in Delhi and ask them to explain to you the terms like Google Ads, Social Media Ads, PPC bids, smart bidding, and content marketing.
  • Once you understand them, you will automatically want to invest in advertising campaigns during the lockdown.
  • Use video conferencing to shift operations online – Skype, Zoom, and Microsoft Team are great platforms to hold meetings, training, interviews, and other online communications across the world.
  • You can use the tools to educate customers through training and webinars, hold meetings with teams, and offer presentations to clients. 

A lot can be done with digital marketing efforts; you just have to take the first step towards it. 

Visit Another Blog-

How Digital Marketing Company in Delhi Boosting Business during Covid-19

Our Another Website- http://diinfotech.in/

How Digital Marketing Company in Delhi Boosting Business during Covid-19

Posted on by Diinfotech_admin_User

As of this moment, India’s current COVID-19 ranking is 7. While the Lockdown has been substantially relaxed in most states, we are still seeing 8000 plus cases every day. This probably can lead to a second wave of virus attack, much stronger and devastating than the first. But, we have to think about our businesses as well, which sitting at home cannot increase. The fact that India’s GDP has dropped below 4 is not helping us either. Therefore, the only way to fight COVID and at the same time, boost our ROI is by using different mediums and platforms that don’t harm the social distancing norms. We are talking about Digital Mediums, Business Tools, and Business Strategies, and Digital Marketing.

DIInfotech digital marketing company in Delhi tells us how digital marketing services in Delhi, Chennai, and other hard-hit states can help their local businesses to grow during Covid-19. Regardless of what group of business you belong to, digital marketing can help you achieve your goals substantially.

Why Traditional Marketing during Lockdown is Useless

Traditional marketing, such as billboards, print media, trade shows, exhibitions events in malls, and word-of-mouth has helped many local B2Bs to find success. No doubt about it. But all the businesses that have been dependent and loyal to traditional marketing means have hit the worst by the Covid-19 containing measures. Cisco Live, Gartner Marketing Symposium, and other large B2B events have been canceled by their hosts is an example of the effects of Covid-19. The fine arts industry, such as music, dance, film, and drama are badly declining as well. 

During the lockdown, consumers have vastly accessed the internet and internet mediums to communicate and thrive. With people staying at home, even the most creative and engaging billboard or magazine is of no use. 

As traditional marketing is shutting down, the only way businesses can communicate and engage with existing and new customers is through digital marketing services and strategies. 

What a Best Digital Marketing Company in Delhi Can Offer During Corona?

Web browser traffic and smartphone usage have significantly increased since the coronavirus spread in India. This means, all your potential customers are on the net, browsing something or the other. So, if you put yourself out there, they will be able to locate you and engage with your products and services too. 

Getting started with digital marketing is never been so easy for 3 different reasons: there are more than 10 digital marketing channels available; India has a pool of best digital marketing company with certified expertise running them; and right now all your customers are simply using the internet for entertainment. 

Here are few profitable digital marketing solutions you can implement right now and reap benefits:

Social Media Marketing: Promote your products and services on different social media platforms, such as Facebook, Instagram, Twitter, and even LinkedIn and Snapchat.

Paid Advertisements:  They are highly effective with bang-on results. Paid marketing bids on search query keywords and delivers expected scalable and in-budget results.

Content Marketing and SEO: Helps increase visibility across the web. Effective SEO and content marketing can attract and engage your target audience by attracting them with beautiful, informative, and educational content and continuous local and search engine optimization.

Email Marketing:  Emails could be now the most effective and cheap marketing campaigns that you can deploy, thanks to the increased usage of smartphones and mobile devices.

Webinars and Online Training: Many companies have shifted to taking online classes, interviews, and recruitment via webinars, live events, and virtual meetings to communicate with customers and stakeholders while stuck at home. 

Digital Marketing is the Future as the Corona is not Going to Go anywhere

Covid-19 is not going to be wiped out in India until June 2021 and our lives aren’t going to back to normal meanwhile. So, while we are stuck at home, digital marketing strategies will travel across borders commendably. 

According to recent research, the digital marketing market CAGR is expected a boost by 17.4 percent between 2020 and 2027. Businesses following traditional advertising methods have to accept revolutionary digital marketing strategies if they want to survive during this time of crisis and post-pandemic. 

Magento for eCommerce market(Website Management Companies).

Posted on by Diinfotech_admin_User

Launching your own eCommerce platform is something every new startup is afraid of Don’t be afraid and Grow your business online with the Website Management Companies customize as per your need to keep haunting you now and then. But if you are a newcomer or an established brand then just get your business transferred to a Magento platform and take a back seat on this ride.

The Best Website Management Companies and best SEO company in Delhi provide you the transition to Magento in very easy steps. You should be smart enough to identify the appropriate eCommerce website designing company in Delhi which provide this transition in your budget as well.
Magento is an enterprise solution to all your business problems, as it provides the marketing and listing features for all your products with additional features :
1.Customization:  The primary benefit of moving to the Magento platform is that it can be customized as per your business needs. If you have initially less section of product and want to have to Look A of your website, then it can be customized in just few minutes and later once your sales increase and you want to change the look n feel of your website to Look B then that can be achieved in very less time by best Website Management Companies.

2. Continues Updates: The Magento tool keeps on improving with time and its an add on advantage to have a Magento platform that you can easily uplift your sales by using the just-launched product features.

3.Easy Maintainance: With Magento, you get the build-in features of managing the Product details and inventory tracking as well. You can easily track the sales any day by using the filters and could exchange the conversion rates to improve the overall performance of your business.

So keeps your worries aside and take this leap to turn your business into a big enterprise with one of the best Website Management Companies.

Also, visit Our another website- Angular Development Companies in Delhi.

How to be King of Powerful Influencer Marketing Strategy

Posted on by Diinfotech_admin_User

Digital marketing is the boom in the current era. It’s widening its horizon in all verticals to increase the sales and popularity of brands. The new brands are looking for DIInfotech the digital marketing company in Delhi as they are renowned with the best training professionals in powerful Influencer Marketing strategy.

Most of the brands are looking for Instagram and Facebook influencers as they are the new potential salesman of your product. To understand how they do this let’s first decode what is actually an influencer marketing. This technique is used by trained professionals to reach the existing influencer who has a large number of Instagram following and created themselves as a strong brand reputation in a particular zone, these influencers endorse your product by their Instagram posts with an intent to increase their brand awareness and drive sales.

Since DI Infotech is among the best digital marketing agency in Delhi  we provide services to our consumer through these techniques :

  1. Affiliate marketing through Discount codes: Brands contact us to promote their products in collaboration with influencers. In this situation, DI Infotech contacts its team influencers who then promote the brand through their Instagram post. They post multiple stories and status updates and their regular followers get aware of these brands. This lead to followers tapping these post and using discount codes end up shopping from your brand.
  2. Giveaways: Influencers regularly use this technique as they want more followers for themselves to be a bigger influencer and thus through giveaways they promote your brand value by creating a contest to win those giveaways. This could be through these action items :
    • Tagging friends.
    • Liking the post.
    • Following.
    • Sharing the content.
    • Signing up for a newsletter.
    • Even creating original content.
  3. IGTV videos: The latest feature on Instagram helps the influencers create more content for your brand and share detail videos with their usage. This is by far the best way to promote new brands and their products for better sales. Many digital agencies in Delhi are looking for professionals who are skilled to promote their products.

Thus in case if you are either a new brand or a potential influencer then just contact digital marketing company in Delhi  DI Infotech and get on the rollercoaster ride to increase your sales and followers respectively on social media platform.  By collaborating with social media marketing companies in Delhi you will be a pro in linking your products with every potential consumer.

E-Commerce Website Designing Company In Delhi

Posted on by Diinfotech_admin_User

Getting ecommerce website designed online in 2019, if not already, has been a common trend across the globe. But making sure that it works fast for your every single customer every time has been a common bone of contention for all small to medium business. Hence getting your website designed professionally by a digital agency in Delhi is a must-have yet largely a painful and expensive experience for many. Here’s highlighting the top ways you can increase your e-commerce site speed for your selection by E-Commerce Website Designing Company

  • Use a Content Delivery Network – Best digital marketing agency in Delhi use CDN a short for content delivery network is your answer to providing faster delivery & load time of the web pages when your audience is distributed across different parts of the world. It helps in caching a local copy in a geographical nearby location in different parts of the world as compared to fetching it from a central location. For eg. a customer for an ecommerce company in delhi coming from new york should be rendered from US and not from India.
  • Content Size Optimisation – The page size plays a vital role in optimising the file. Page size needs to be measured in kilobytes and all elements are evaluated be it image, JavaScript or CSS. We should totally avoid embedding big objects or images and the smaller the page size is its performance will be better. Prefered page load time should be 3 Seconds and hence it will increase the performance. You can easily evaluate the page size by saving it as a web archive folder from the browser. Then measure the size of the folder.
  • Use Caching and In-memory Technology – The technology is improving day by day and website designing company in delhi are utilizing the caching or in-memory technologies will help in avoiding the access to database unnecessarily. So website designing company in delhi know that caching is preferred everywhere as it holds the information temporarily in memory for eg entire product catalog, consumer/all customer information, site-search indexes, which will reduce the calls made multiple time on database. To maximize the usage of caching RAM plays an important role  as it improves input- output process 10times faster as compared to a hard disk .
  1. Specify Image Dimensions – Defining the height and width for images helps in creating the placeholders for images. So that the page and image are loaded simultaneously. Most of the E-Commerce Website Designing Company in Delhi know that retailers generate an image without specifying the dimensions of the image on the page. This leads the browser to load the image entirely before proceeding further, which takes more time.

So these key points help the digital agency in Delhi to understand important factors in defining E-Commerce Website Designing Company in delhi .


Website Designing Company in Delhi: DI Infotech

Posted on by Diinfotech_admin_User

There are multiple requirements when we approach a website designing company in Delhi for our business growth. These requirements are understood well by a digital marketing company in Delhi and their team handles the stuff for each client.

Be the design team, Social media handler or digital market manager or even the content writer each one work hard for the customer requirements so that their end-user is engaging more in their business.

Nowadays only managing a website can’t earn you more profit as the consumer now has more engagements on social media platforms like Facebook, LinkedIn, Twitter, Google + and other popular social media sites, Hence by managing multiple profiles on all these network enhances the regular audience.

Here comes the role of a digital marketing company in Delhi, they manage your multiple profiles on all these networks without any hassle bussel.

Now to maintain a really good website the best website designing company in Delhi Make sure the design is good, a website is interactive and if any visitor like or leave a comment on any particular post or share your website content then these digital market companies ensure the concern or appreciation is noted. It leads to more customer engagement. 

Digital agencies change the website look and feel by redesigning the company logo and landing page for encouraging content.

Many of these companies want website designing company in Delhi to highlight their culture, team, and benefits first because they know that the market is highly competitive and recruiting and retaining talent. 

Also, keep these points in mind when discussing your website with digital agencies 

  • Generate and submit a new sitemap. – Your sitemap file provides the search engine robots with a map of your site. It helps them make sense of what your site is about, how all of the pages are connected and to take note of your most important pages.
  • Re-evaluate your categories. :- Categories heading help consumer to spend more time on your website. Hence having interactive categories and sub-categories help in enhancing engagement.
  • Keep up your work on internal linking. – On your website, there should be no link be it external or internal which is not working as it gives user negative feedback about your website.
  • Revisit your menu items and structure. – Restructuring the website links on a regular basis increases the site ranking.
  • Make sure that your best content is prominent and easily accessed. :- Be it blog post or contest content make sure that consumer could easily grab the eyes on it. This will lead to more engagement.
  • Shorten overly long urls:- All the share URLs or redirecting page links should be shorter so that the consumer is able to share them across.

Hence in these ways the digital marketing company in Delhi help in designing websites .

How Artificial Intelligence is Revolutionizing Digital Marketing

Posted on by Diinfotech_admin_User

When you think of Artificial Intelligence, what exactly does come to your mind? A human-like a response or an actual robot? Well, it can be both or something else altogether. The impact of AI and machine language is going to be massive in the digital marketing realm. If you are stepping into digital marketing, it is time to adopt AI as it has the potential to change the dynamics of your online marketing strategies.

Artificial Intelligence is a science used to build intelligent machines with the capability to think and react like humans. More and more organizations are choosing AI to collaborate with their digital marketing approach.

And as a social media marketing agency in Delhi, we can identify the problems your company is facing and provide accurate insights coupled with artificial intelligence to solve the issues.

Artificial Intelligence

How We Can Boost Your Digital Marketing Efforts with AI

We are not just any other digital marketing agency in Delhi that provides the same mundane strategies to deal with competition. In fact, each of our strategies is aligned with the latest AI paradigms to not only beat the competition but to also come out as number one. Here’s how AI can help you in digital marketing:

It Can Monitor (and Even Predict) Your Niche Customers’ Behaviour

AI models can help you identify customers that are more likely to respond to your marketing campaign. Statistical scorecards, such as propensity model integrate customer characteristics with expected behavior. Our Ads professionals employ AI to define your target audience and marketing objectives and come up with strategies recommended by AI tools to achieve required results.

Predictive analytics have more power – it can extract information from data and analyze it to predict trends in purchase and user behavior pattern.  The predictive analysis goes through the following steps:

  • Identify business objectives and determine the available data source to formulate patterns that match customer needs.
  • With the help of data mining approach, a final model is selected. The models are evaluated based on set goals.
  • Selected models are employed to make business decisions and refine them further for better outcomes.

It Provides a Personalized Experience to Your User

Personalized content is the best way to attract customers amidst extremely noisy digital marketing campaigns. With the help of AI (analyzation of data point), you can actually offer personalized experiences, such as offers and content to each and every customer based on their age and gender, search habit, past buys, location, and device.

Automatic emails, push notifications, and chatbots are also effective AI-based marketing strategies that we apply in our digital marketing solutions.

AMP Reduces Load Time

AMP is a lighter version of traditional webpages that drastically improves the performance of websites, especially mobile webs by reducing page load time and streamlining the user experience. AMP contents are meant to show up in priority placement areas, making customers easily gain access to your web site and navigate your site without cringing to inappropriate format and course-plotting. Having an AMP page will also increase your chances of ranking high on Google’s SERP, probably on the top three positions.

AI-Generated Content Can Substantially Scale Up Your Content Marketing

Some of the AI-powered tools like Wordsmith, which is a natural language generation (NLG) engine, allow you to convert your data into a readable format or any language. In the year 2016, Wordsmith was able to create approximately 1.5 billion natural-sounding articles.

On the other hand, we have Acrolinx, an AI-powered tool, which helps us create unique content for enterprises. Facebook, IBM, Microsoft, and Nestle are a few brands that use Acrolinx.

Improve Your Search Voice Queries

With the advent of voice search, it has become imperative for marketers to optimize their voice search queries into natural language, conversational language (Where can I eat Banana Waffles), and not the usual keywords that users usually type in the Google Search (Best Banana Waffles in Delhi).

Artificial Intelligence helps you create pages that have direct answers to the questions that normally start with ‘what’, ‘where’, ‘when’, ‘why’, ‘whom’ etc. We help you optimize your web pages accordingly by creating local landing pages for each location you are targeting and develop local website content that would engage local people and spark their interest.

AI has the power to do everything, right from optimizing your content using customer behavior pattern to automating your strategies based on user interest. You just have to gather all data spread across numerous locations to find accurate insights.

Use Digital Marketing for your online stores.

Posted on by Diinfotech_admin_User

The power of digital marketing is now the backbone of marketing used by almost every brands to connect to a larger audience by different mediums: blogs, emails, apps, websites. A digital marketing company in Delhi work with every big/small brand for promoting their brand on online stores.

digital marketing online stores

Focusing on Mobile Commerce in the “Now” Economy

As customers become increasingly mobile and connected, time becomes the scarcest resource in their lives. The best digital marketing agency in Delhi they work with brands that provide the convenience of access and transaction. They expect companies to deliver instant solutions to their needs without the hassles to give a reminder to the user to access their products.

“Bringing “Webrooming” into Offline Channels

Customers often face the daunting task of browsing through a multitude of choices on the shelves and making a purchase decision. Marketers need to assist customers to discover and ultimately purchase their brands amid the clutter and noise within stores” hence through digital marketing we can guide the user to access best products details by guiding them with correct user requirements.

“Even though customers are interested in highly targeted offers from marketers, they sometimes still feel the need to evaluate the offers. Hence, they search for more information online. When the information “validates” their interest, they will ultimately take the offers. With sensor technologies, retailers are able to facilitate this seamlessly”.

“Bringing “Showrooming” into Online Channels

In the digital era, customers can purchase products and services effortlessly and instantly. They can also access a wealth of trustworthy content to facilitate their decision making. But online channels will most likely never completely replace offline channels. Offline shopping is about using the five senses to experience products and services before committing to purchase.”

“Capturing the data is extremely useful for marketers to optimize channel operations. Knowing where customers walk and spend their time inside a store allows marketers to optimize the store layout and visual merchandising.” These are the basic roadmap steps to implement digital marketing tricks to improve sales online stores.

5 key Digital Marketing trends in 2019

Posted on by Diinfotech_admin_User
Digital Marketing

Half of 2019 is already passed and we are sitting in the later half already. Being a content marketer, if always challenging to adapt with the ever-changing needs of how to reach new customers. Hence it’s important to keep an eye on what can be the most promising trends in 2019 in digital marketing. Here are some of the key trends to look after from DI Infotech, a  digital marketing company in Delhi.

OK Google, Alexa – Voice is the next big thing

Searching via your voice is the easiest means to find things. Have you ever noticed that the way you type v/s the way you write has a stark difference. For eg. unlike typing ‘ best food joints in Delhi’ one can ask ‘ best food nearby’

This clearly suggests one has to focus on long-tail keywords going onwards. Conversational searches will be key for Social media marketing companies.

Message Personalization

Social media marketing companies are always looking to target the correct audience by analysis of social media content. We all want the exact thing we are looking for as soon as we type and hence message personalization by digital marketing companies on the basis of audience segmentation will be a key.

Rise of Omnichannel Marketing

Imagine this , you learn about digital marketing from an online banner ad, You then search for more information from your smartphone about top Social media marketing companies. A social media post leads you to a comparison post of institutes who provide the best digital marketing courses in Delhi. You then decide the best option and finally goes to enroll for it on a digital marketing institute. This practise explained above is called “Omnichannel Marketing” and will be widely used for pushing products.

Bots – Chat & Voice

If you are not having a chat bot till now, you are missing a lot of probable new leads who can be converted into potential customers. Ask your digital marketing company to help you quickly setup free facebook messenger for your website so that you don’t loose your probable customers who are impatient when they visit your website.

Micro-Moments

Netnography a term created by Robert Kozinets, is a method that helps you understand the practise of ethnography to better understand the behaviour of humans who are online. With the rise of smartphones, our attention span has been reduced drastically. To cater to these short attention span of your customer its very important that brands should try to capture customers attention spans in a fraction of second. Hence personalization and targeting advertising will be the key in 2019 for social media marketing companies to target the precise platforms where your new customers are sharing & living these micro-moments.

Its an exciting time ahead for any digital agency as your opportunity to reach your targeted audience is becoming narrower, and the audience is growing more particular about the content they want to see. The ones who will use these trends will surely succeed in the year to come.

Copyright © 2005-2025. DI Infotech Leaders Pvt. Ltd. All Rights Reserved.

fix
call
whatsapp