How Social Media Marketing Company in Delhi Can Drive Sales During Covid-19

Most businesses are shifting online to adjust to the pandemic crisis.  You have to change your strategy as a brand to strike the right chord with your customers now. You can achieve this by partnering with a social media marketing company in Delhi. 

Here’s listed a few reasons why you should hire a social media agency in Delhi:

Importance of Social Media Presence during COVID-19 Pandemic

Social media has kept people entertained and engaged during the lockdown and beyond. All your customers are now using one or more social media channels to connect with friends and family, and gather information. Here are a few reasons why social media marketing is important now more than ever.

  • Facebook app usage has increased by 70% after the Lockdown was implemented in March.
  • Amazon and other big brands have pulled strings on other marketing approaches but turned towards email and social media marketing to improve brand recognition and engage customers. 
  • People have been using different channels to source different content. TikTok and Snapchat have seen a spike in demand for entertainment and fun content, while Facebook and Instagram are extensively being used for a brand, product, and services promotions. Besides, text messengers, like Facebook Messenger, Skype, Hangouts, and WhatsApp are also leveraged to communicate with customers and clients.

If you want to navigate your consumers who are all at home now, Social Media is the best way to reach out.

No matter what your business represents or which location you belong to, the following strategy will help you to win some love. For a clear understanding, contact a good social media marketing company in Delhi.

  • Do some research to find out what your customers are thinking and feeling now? You can follow a few influencers or conduct a survey to find your answers. This will create a basic foundation for your new strategy. Once you identify what your consumers are seeking actively, you can design a plan to deliver it to him.
  • Look at their basic information, such as age, gender, marital status, kids/no kids, location, interest, and if possible, their expenses. This will further help you create customer groups and come up with solutions for each group type.
  • Forget all your old strategies and marketing campaigns. You, consumers, have changed in the past few months, right from the way they spend and the way they buy to the way they use products and services. Explore new types of social media content to engage and retain them. 

For a collaborative plan, consult your digital marketing expert today.

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How Do You Know If You Need to Hire Local SEO Company in Delhi

If your target customers live in the same city or locality as you, then you must use the best SEO services in Delhi to improve your local reach.  Every business can attract more customers using Local SEO, which is an effective marketing strategy that promotes your products or services to customers in your location at the exact time they are searching for you online. 

How Do Local SEO Works? 

You must first optimize your online presence by enhancing your local search through SEO tools. Google My Business is one of the most critical Local Search tools that directly impacts SERP. Ensure your business is correctly updated in Google My Business profile. So, when a customer searches for services and products you offer, your business name and contact details will show up. 

Google My Business

For instance, if a user searches for ‘how to get rid of cockroaches’ and if you own a pest control shop, Google and other search engines will automatically assume that the user requires a solution and provide a list of top pest control service providers, including you, available near the user’s location. 

Your chances of being found on SERP go up if your website is optimized for local search and you have content that benefits the users. 

Google My Business feeds information in several places, including SERP and Map results. However, it is influenced by a lot of things, from the information fed by you in My Business to the information you generate, like the reviews, Q&A, and ratings. 

Local SEO also considers ‘Citiations’ or places where your business’s Name, Address, Phone Number, and website URL (NAPW) are mentioned collectively. This could be a local business listing, like Practo for doctors or Just Dial, or any other place like a blog or social media site. 

How Do You Know You Need Local SEO?

Any business with services and products catering to particular geography must utilize local SEO services in Delhi. 

Alternatively, choose 3 – 4 keywords, relevant to your business, which you think your customers would type when searching for a company similar to yours. Type those keywords and hit search. If the result displays a list of local maps and local businesses, then you definitely need to look out for SEO services in Delhi and optimize your content for Local Search. Many factors affect Local Search. Contact your SEO service provider for a business audit and strategic planning. 

Why Businesses Must Use Bulk Email Marketing Services in Delhi?

Businesses of all kinds, sizes, and locations can benefit tremendously from bulk email marketing services in Delhi. Email marketing is a very cost-effective digital marketing strategy. It is also lucrative and measurable. No matter what kind of business you run, even if you don’t have a steadfast website or an ongoing online marketing campaign, you can still hire bulk email marketing services in Delhi and engage your customers online through emails.

What do Email Marketing Companies in Delhi do?

Digital marketing experts mass email marketing services to engage a large group of people with useful email campaigns –  could range of discount offers, blogs, to information about goods and services. Email marketing helps attract potential customers, engage new customers, and retain existing ones using two different strategies.

Here they are:

Unsolicited Bulk Email Campaigns:

These emails are sent in bulk to people without asking for their permission. Unsolicited marketing is usually done when you don’t have a subscription in place. For instance, you could send emails to someone who viewed your website using their email ID or filled in an inquiry form. Unsolicited emails are more generic and do not have scopes for personalization. 

This type of email marketing can lead to spamming if you aren’t cautious. 

Legitimate or Solicited Emails:

Legitimate email marketing services allow you to personalize your emails based on your customers. For instance, you can send in a reminder to your existing customer that their renewal is due or provide additional information about a product to a customer who purchased it recently and even share blogs or other updates based on the customer. 

Solicited emails can be sent only when the customer has asked for it (applied for email subscription) when your emails include an unsubscribe button, when the customer is informed about your business, and when there is scope for personalization. 

Benefits of Hiring the Best Email Marketing Companies in Delhi

  • Allows you to promote your services in time
  • Allows you to personalize your campaigns based on purchase history (birthday emails, anniversary, etc.)
  • Enables you to target a group of customers (e.g.: Dear John, Hope this email finds you in good health)
  • You can effectively segregate customers into smaller groups for sending specific promotional ads, which is not possible in other forms of digital marketing
  • Improves customer and brand engagement and communication, especially if your headlines and subject lines are compelling
  • Due to personalization, marketers can easily boost conversions
  • Bulk emailing requires only one skilled marketer and an effective tool, which can easily decrease your overhead costs
  • With tracking tools, you can measure the rate of success in real-time

E-Commerce Solutions by Magento Website Development Company in Delhi

Choose a Magento Website development company in Delhi NCR to fulfill your eCommerce website development needs. Magento is preferred over other platforms to create eCommerce stores and you should know why before you hire a Magento website development company in Delhi. 

When it comes to eCommerce development –four important elements you must keep in your mind are:

a)  It should be extremely user-friendly so that consumers can quickly browse through and purchase 

b) The technology should be open source so that you can operate on it without any technical glitch

c) You should be able to customize themes and layouts for better engagement

d) It should be very simple to deploy features. 

Magento fits in all the above criteria and has more to give. There’s a reason why Magento powers around 30% of the global eCommerce stores. And given below are the reasons why you should hire a certified Magento eCommerce development company in Delhi in particular.

Why Magento is a Likely Choice for Ecommerce Development?

  1. Developers enjoy working with open-source platforms and Magento is one of the finest we have here. The Magento Community Edition (CE) is easy to install and deploy. You can simply boost your website performance by developing or installing Magento modules from the library.
  1. The Magento community is huge, beautiful, and steadfast. The community is devoted and comprises of dedicated developers, designers, bloggers, consultants, researchers, managers, and you name it. If any of your website developers are facing an issue with the eCommerce site, the Magento community will proactively help in addressing the problem.
  1. It is one of the safest and reliable platforms, thanks to its many regular updates. 
  1. Magento CMS is by default designed for catering online shopping needs. The Magento community has specifically developed the platform to produce lively web stores. 
  1. Magento’s technical team ensures to add valuable elements to improve security, performance, and development stability. 
  1. Websites developed using Magento platform have better page load time, optimized performance, and very minimal server resources usage. This is because Magento is powered by the best technology, like Memcached, Redis, FPC, and other database optimization options. 
  1. Magento allows multitasking without slowing down the performance. Right from billing to customer information to cataloging and product listing, the user-friendly Admin panel of the CMS is inevitably the best for challenging tasks.  
  1. Magento bestows developers the maximum authority to customize beautiful and engaging products using unique interfaces, including customizing backend operations for specific admin requirements. 

Improve E-Commerce Website Ranking with Help of Ecommerce Seo Company In Delhi

Getting organic traffic is the ultimate aim of every e-commerce website. But how could it be possible without a thorough knowledge of SEO and all the related tricks? If you are not aware of them, then this guide will surely help you a ton in bringing your site ranking up. Almost all E-Commerce websites have identical pages and content; how do we optimize such websites? We promise you to offer innovative and best e-commerce SEO Services in Delhi. Important tips to receive the best benefits by connecting with a good E-Commerce SEO Company in Delhi

Here are the steps that we take to indorse your website.

  • Realizing Company Prerequisites
  • Keyword Analysis and Research Report
  • Competition Analysis Report
  • Change and Develop Meta Tags
  • Response Time Augmentation
  • Article Submission, Directory Submission, Develop High Quality Links
  • Source Code Improvisation
  • Custom Made Product and Category Page Templates
  • User Experience Rich Designs and Architecture
  • National and International Ranking Analysis Report

Excessive Keyword Research: Keywords are a vital component of SEO research The best ECommerce Seo Company in delhi do extensive research beforehand, do competitor analysis, consistently check Google trends, choose just the quality keywords and put those into the website.

Game Changer Content: Using engaging and with  appropriate language by keeping audience in mind. Content plays major role for website ranking on google We always need to keep on updating It and put fresh content continually.

Pay your attention to loading time: The less the loading time is, the more visitors will stay on your site. Website Loading Time plays a crucial role in SEO, so, it must be managed with the help of the best E-commerce Website Development Company in Delhi.

There might be a number of reasons behind site optimization, however, the main reason always remains as to hike up the sales. 

Choose DI Infotech Experts and Optimize your E-Commerce Site We are one of the prominent E-Commerce SEO Company in Delhi in the Internet marketing world. We provide improved, technology viable, cost effective and rich user experience e-commerce SEO services. Our vast E-Commerce SEO expertise can find and implement services to e-commerce websites not only in India, but also across the world.

Key Golden Rules of Search Engine Optimization

To the best SEO company in Delhi ,DIInfotech, change is not only the law of life but the law of success. Well Said, we peer into 2020 and highlight the golden SEO rules that will help us help you climb the Google ladder.

  • Snippets An alarming 54.68% of clicks from Google originate from Featured Snippets which drive more than half of search engine clicks. At Diinfotech we don’t aim to just bring your website on the Google page 1, but to the rank #0. With our expert professionals and adept content, we target question-based queries, include summaries in list posts and how-to guides to feature snippets.
  • Leveraging visual search According to a research, 90% of information transmitted to the human brain is visual. Platforms such as Pinterest, Google, Bing, and Amazon are the best visual search boards. With visual search, we increase transactions and future prospects of our clients.
  • Staying ahead with voice search We work on optimizing your voice search by writing conversational content using natural language, same way as people speak. including long-tail keywords and question keywords in the content. This helps to build brand awareness and brings long-term results.
  • Local Business Google my business (GMB) a tool from google that help business to manage and optimize their online presence as per their need across search engine which leaves the great impact for brands seeking local exposure.

The real trick to rank is to leverage technology and SEO. We follow above Golden Rules to help our clients rule. If you want to stay ahead in the same and get to the #1 position on Google, head to the #1 Hire best SEO company in Delhi NCR Diinfotech.

How to select Best SEO Company in Delhi for your business.

Technology and market trends are changing everyday in this decade instead of every year.. It’s really important to be updated and in sync with what is going on in the middle of the pandemic in 2020. Getting best seo services in Delhi would be a game changer for you in long run.In order to grow a business under the recent campaign to support the local business Supportthelocal. .It’s wise to choose a SEO company to help in growing your business massively. This will be helpful to sustain the Global crisis.

SEO is a result orient methodology to help you attain the brand reach and visibility at 10X speed. But this is not the case for everybody. Choosing a better SEO company for your brand is a challenge in itself.There are many  digital marketing forms in the entire country and specifically in the Delhi NCR.

Now the question arises –

What’s the criteria you should be looking to promote your business with SEO.

How to identify which best SEO company in Delhi.

Keep these as the key points :

1. Check their previous brands collaboration and their growth.

2. Request them to do a SEO audit for your one or two pages.

3. Specify clearly what are your requirements and goals to be achieved in a quarter.

4. Identify the niche of your business growth and then propose your exponential growth requirement using SEO with them.

5. Be wise enough to identify that firm which is really well in its communication and addressing your concerns and queries on time.

Types of Websites that Your Website Development Company in Delhi Can Build for You

When we talk about website development services in Delhi, a proficient company will offer several other things besides developing a website. In fact, you will be surprised to know that there are at least 4 different types of websites and many sub-types that you can create for your business. 

4 Main Types of Websites in Web Development

Before you approach your website designing company in Delhi, you should understand the basics of websites so that you have something concrete to talk about.

  1. Complete Website Development

This could include a dynamic website, with 5 or more pages having a responsive, mobile-friendly layout,  a single-page static website, a homepage development, which can change into different forms that offer a unique value proposition, or a progressive app page where the website can be added onto a smartphone’s home screen just like an app.

  1. eCommerce Development

An eCommerce website development is an online shopping portal, which simplifies browsing and buying products. Flipkart, Amazon, BigBasket, and eBay are some of the popular examples of robust eCommerce sites. 

  1. Landing Page Development

Landing pages help you gain traction and niche customers’ attention faster because they are developed for marketing campaigns and ads. The landing pages should have compelling CTAs (Call to Actions) with limited content and plenty of blank space for immediate actions.

  1. Blog Development

A blog is a content management system (CMS), such as WordPress, Magento, Drupal, Joomla, etc. that promotes casual content, including articles, photos, videos, graphics, and infographics. It may also include social media posts, emails, and links to websites and eCommerce portals. 

A well-versed and experienced website development company can also customize social media websites, portfolio websites, contact pages, directories, homepages, and other types of websites based on your nature of organization and business. You can also ask for a website with email configuration, a website with blogs, and choose between different types of programming languages and CMS platforms to build your site. 

5 Key Rules of Digital Marketing Services that Will Win More Audience.

Being an experienced digital marketing company in Delhi, we come across different needs and marketing problems faced by companies every other day. 

Sometimes, finding the right marketing strategy can be a neck-breaking task. However, we have come up with these 5 proven rules that will help any digital marketing service firm in Delhi to win the audience quickly. Just so you know, these rules work, especially for small businesses. 

  1. Blog to Solve Problems

If you want an audience that hangs on to every word you say, then write blogs that solve their problems or what your niche customers are searching for. For instance, if you own a mobile service center, then you may want to write blogs on the common search queries, such as ‘Why is my battery draining fast?’, ‘how to solve OS hanging problem, and ‘why my calls are disconnecting after 5 minutes’. You got the idea, right? However, ensure each blog is SEO optimized, planned with great keywords and content.

  1. Don’t Post Boring Updated on Social Media

Just because Instagram says one post every day is ideal to boost followers, it doesn’t mean you would post boring and un-engaging ads and updates. This will encourage unfollowing.  Building an audience takes time. Therefore, lay your focus on one social media channel first which your niche customers use most and post content that is relevant to the channel. For instance, a 20-minute long video may be a hit on YouTube but not on Instagram. Besides, you have to ensure that each post of yours caters to the needs of your customers somehow.

  1. Say ‘Yes’ to Email Marketing

Email marketing is not old fashioned and dated. It is still one of the popular and cost-effective marketing resources.  There are several ways to use email marketing to reach and engagement:

  • Share your blogs with SEO content
  • Encourage for newsletters signup
  • Update on new services/ products
  • Provide something of value, such as discounts, free trials, etc.
  1. Plan for Paid Ads

Time is money. So, if you think Paid Ads aren’t free and hence ‘not in consideration’ then you have to wait longer to get results. And again, time is money. So, start investing in Paid Ads, but before you do consult the best digital marketing company in Delhi to define a steadfast plan for paid advertisements, which shall include an audience, a budget, and the commerciality of the ad. 

  1. Consider Vlogging on YouTube

YouTube marketing is very lucrative because it is the only popular free video streaming site. And since now Google also shows video results on many search topics, YouTube marketing can help many brands demonstrate their products/skills/services. For instance, if you are a mobile service provider, you can post a video on ‘How to enable USB tethering in Android device’ or ‘how to boot your XXX smartphone into safe mode’. 

To Know More About Our Services Visit- Software Development Company in Delhi | IT Company in Delhi

What a Good Mobile App Development Company in Delhi will Offer You?

Mobile applications help engage with customers on a one-to-one basis. You can provide a personalized experience to your new and existing customers through apps, right from offering discount coupons to birthday/anniversary offers. Even if you don’t have a website or e-commerce site, you can still sell products via a mobile application.

How Do You Choose Your App Development Company?

While deciding to launch a mobile app is easy, choosing the best mobile app development company in Delhi could be difficult.

The IoS or Android mobile application development company can impact your business and brand potentially. The company should provide comprehensive solutions,  and here’s how you can make sure they do:

Check Their Customers’ Review

A good mobile development company will easily share its customers’ reviews with you. Additionally, and if it’s possible, you can either use the mobile applications developed by them to experience their apps in real-time or talk to their existing customers. 

Hire Developer with Vast Expertise 

Ensure the developer assigned for your project is certified in the latest programming languages and can prove his mettle with his work portfolio. Besides, you also do include an ‘access to source code’ section in your contract for future use. 

Is the Development Company Niche Specific

Here, you have two options: Either choose a company that has years of development experience in various industries or choose a company (start-up or old, doesn’t matter) that specializes in your niche. Relevance to what you do is important.

Determine the Balance between Quality and Price

Low prices could mean low quality. Don’t fall into the trap. It is difficult to analyze price vs. quality. But it is essential. The best you could do is ask for a wireframe or blueprint of your Mobile App Development Company Delhi. This will help you analyze the quality of work the company offers. Besides, try to compare at least two or three native android app development companies in Delhi before deciding.

Do the Company Offers Additional Resources?

Additional resources, such as digital marketing, app SEO and marketing, and eCommerce development will be helpful in the future. A good, if not best mobile app development company in Delhi will share the same interest as you, will be a future-focused app developer, and will constantly upgrade their technical skills. 

How’s Their Communication?

80% of a business’s success depends upon its communication with clients and stakeholders.  When hiring your android app developer, check their level of communication and customer engagement, such as do they proactively handle your queries?

To know More About Our Services Visit Our another website also- Software Development Company in Delhi | IT Company in Delhi

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